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  4. Layer Model for the Design of Data-Driven Business Models
 
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2025
Conference Paper
Title

Layer Model for the Design of Data-Driven Business Models

Title Supplement
AI Integration and Industrial Data Fusion across Hierarchical Levels
Abstract
This paper presents a structured framework for analyzing the role of intelligent sensor systems in enabling data-driven and potentially disruptive business models in manufacturing. Building on a five-level layer model - comprising sensor, machine, shopfloor, plant, and value chain - the study systematically examines each level along five analytical dimensions: data, processes, IT systems, interfaces, and standards. For each level, the current state and expected future developments are exemplarily assessed through literature analysis and industrial case examples. This multi-dimensional approach reveals digitalization potentials and integration barriers at each stage of the value creation process. The findings are then synthesized to explore cross-level fusion strategies, enabling new forms of vertical and horizontal integration. The methodology follows the Zachman framework logic, ensuring structured coverage of each layer and aspect. Real-world use cases - ranging from pay-per-part offerings to cross-company data spaces - illustrate how sensor-based integration supports novel business logics such as Equipment-as-a-Service, predictive quality management, or audit-ready digital twins. The paper contributes to Industry 4.0 discourse by linking sensor fusion architectures with value creation mechanisms, demonstrating how technical infrastructures and business models must co-evolve. The proposed model serves as both a diagnostic tool for digital maturity and a design template for future-ready industrial service models.
Author(s)
Kett, Holger Joachim
Fraunhofer-Institut für Arbeitswirtschaft und Organisation IAO  
Kurth, Robin  
Fraunhofer-Institut für Werkzeugmaschinen und Umformtechnik IWU  
Frings, Sandra  
Fraunhofer-Institut für Arbeitswirtschaft und Organisation IAO  
Mainwork
Human Systems Engineering and Design (IHSED 2025): Future Trends and Applications  
Conference
International Conference on Human Systems Engineering and Design 2025  
Open Access
File(s)
Download (548.09 KB)
Rights
CC BY 4.0: Creative Commons Attribution
DOI
10.54941/ahfe1006757
10.24406/publica-5661
Language
English
Fraunhofer-Institut für Arbeitswirtschaft und Organisation IAO  
Fraunhofer-Institut für Werkzeugmaschinen und Umformtechnik IWU  
Keyword(s)
  • Data fusion

  • Artificial intelligence

  • Industry 4.0

  • IIoT

  • Digital twin

  • Value chain integration

  • Industrial data spaces

  • Cloud-edge architectures

  • Production system architecture

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