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  4. From product manufacturer to system provider: Revenue models for product service systems (PSS)
 
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2016
Conference Paper
Titel

From product manufacturer to system provider: Revenue models for product service systems (PSS)

Abstract
Product service systems have received a lot of attention in the last decade from practitioners, politics and academia. Yet, many product service providers struggle with successfully implementing such business models. One key issue from a practitioner's standpoint is the question how to generate sustainable revenues. To date, only little research on this topic exists. The objective of this chapter is to contribute to the discussion by trying to shed light, first, on the question which types of product service systems exist. In a second step, we derive adequate revenue models for the identified types of product service systems.
Author(s)
Radic, Marija
Liebtrau, Robert M.
Radic, Dubravko
Hauptwerk
Rediscovering the essentiality of marketing
Konferenz
Academy of Marketing Science (AMS World Marketing Congress) 2015
Thumbnail Image
DOI
10.1007/978-3-319-29877-1_115
Language
English
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