User centered development of a digital twin concept with focus on sustainability in the clothing industry

The optimization of a product's socio-economic and environmental impact is gaining more relevance for customers and regulating institutions. Still, there is a gap between sustainable attitude and behavior. In this context, new technologies are explored to stimulate sustainable consumers' behavior. This paper aims at analyzing the concept of a Digital Twin and its sustainability impact. The authors present a user centered development of a Digital Clothing Twin with the aim to foster sustainability in the Mid-of-life and End-of-Life-phase. The sustainability impact of the Digital Twin concept as a potential solution as well as part of the problem is discussed.