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1998
Journal Article
Title
Service Engineering in der Investitionsgüterindustrie
Other Title
Service engineering in the capital goods industry
Abstract
In the capital good indudusty a lot of companies started to combine their core products with high-quality services. But they are confronted with a lack of methods and procedures for the development of services. In particular they have substantial know how in the field of product development, but no instruments to develop new services methodically and to position them on the market systematically.