I-centric communications: Personalization, ambient awareness, and adaptability for future mobile services

The acceptance of next-generation mobile communication systems depends to a large extent on the services and applications that can be offered to customers. Tailoring the services to actual user needs is considered to be crucial for the success of future wireless technology. The individual user, "I", has to be put in the center of service provisioning. In this article, we report the work developed by the Working Group 2 of the Wireless World Research Forum on a service infrastructure framework for the future wireless world. Major service capabilities such as personalization, ambient awareness, and adaptability are described along with a reference model focusing in I-centric communication.