Gamification for enforcing coding conventions

Software is a knowledge intensive product, which can only evolve if there is effective and efficient information exchange between developers. Complying to coding conventions improves information exchange by improving the readability of source code. However, without some form of enforcement, compliance to coding conventions is limited. We look at the problem of information exchange in code and propose gamification as a way to motivate developers to invest in compliance. Our concept consists of a technical prototype and its integration into a Scrum environment. By means of two experiments with agile software teams and subsequent surveys, we show that gamification can effectively improve adherence to coding conventions.