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  4. Franchising as a plural system: A risk-based explanation
 
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2008
Journal Article
Title

Franchising as a plural system: A risk-based explanation

Author(s)
Bürkle, Thomas
Posselt, Thorsten  
Journal
Journal of retailing  
DOI
10.1016/j.jretai.2008.01.004
Language
English
MOEZ  
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