Mobile and Wearable Interactions in the Retail Domain

The increasing popularity of mobile and wearable devices and the growing trend towards shopping as a leisure activity offer new opportunities for interaction in the retail domain. This workshop brings together researchers and practitioners to jointly explore the field and to find out how mobile interactions need to be designed to be attractive to customers and retailers alike. In addition to the discussion of topics, the workshop seeks to establish a basis for a continuous exchange between those who are active in the cross-section of research between mobile interactions and retail.