Through the Lens of Cognitive Functions and Contextual Factors - A Study of the Action Potentials of Artificial Intelligence in Business Process Management

Artificial intelligence (AI) is currently one of the most prevalent tech-nological breakthroughs. The nature of AI provides a multitude of action poten-tials in business process management (BPM). However, the diversity and com-plexity of underlying tools and methods of AI make it difficult for organizations to determine appropriate use cases in business processes, the central unit of BPM. At this point, organizations lack knowledge on how to conceptualize the use of AI in BPM. Against this background, we investigate the action potentials of in-dividual cognitive functions of AI across different contextual factors of business processes by combining an online survey with an interview study by means of a mixed-methods approach. The results provide researchers and practitioners with a comprehensive overview of the action potentials of AI in BPM.