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  4. Neue Innovationsstrategien für aufgeschlossene Unternehmen. Teil 2
 
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1998
Journal Article
Title

Neue Innovationsstrategien für aufgeschlossene Unternehmen. Teil 2

Other Title
Novel innovation strategies for open-minded enterprises
Abstract
This article in a series about modern management strategies explains how companies can and should successfully make use of the Innovation potential that can be developed and encouraged among their staff. An appropriate program to accept and help realize suggestions from employees should involve them in discussions and decisions on important business aspects, and this way stimulate creative cooperation on a large scale.
Author(s)
Levermann, A.
Zagos, A.
Munz, C.
Journal
GAK. Gummi, Fasern, Kunststoffe  
Language
German
TEG  
Keyword(s)
  • creative cooperation

  • innovation potential

  • Innovationspotential

  • Innovationsstrategie

  • management strategy

  • Mitarbeiterkreativität

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