Cocca, SabrinaSabrinaCoccaFranke, Ann-MareenAnn-MareenFrankeSchell, SimoneSimoneSchell2022-03-122022-03-122014https://publica.fraunhofer.de/handle/publica/386300A case study shows the role of services in a highly interdisciplinary context. The article describes how a new service offering is developed systematically using an agile development approach. Moreover, the knowledge gained for services research from the practical case study in the field of knowledge- intensive business services (KIBS) in an early phase is shown.enconference paper