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Analyzing temporal usage patterns of street segments based on GPS data - a case study in Switzerland
Challenges and advantages of using GPS data in outdoor advertisement
Spatial data mining in practice
Modelling missing values for audience measurement in outdoor advertising using GPS data
Robustness analyses for repeated mobility surveys in outdoor advertising
Räumlich differenzierte Reichweiten für die Außenwerbung
A sensitivity analysis for the selection of business critical geodata in Swiss outdoor advertisement
Modeling micro-movement variability in mobility studies
Visit potential: A common vocabulary for the analysis of entity-location interactions in mobility applications
A general pedestrian movement model for the evaluation of mixed indoor-outdoor poster campaigns