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Brainstorming 101: An introduction to ideation techniques

: Suleri, S.


Bernhaupt, R. ; Association for Computing Machinery -ACM-; Association for Computing Machinery -ACM-, Special Interest Group on Computer and Human Interaction -SIGCHI-:
CHI 2020, CHI Conference on Human Factors in Computing Systems. Extended Abstracts : April 25-30, 2020, Honolulu, HI, USA
New York: ACM, 2020
ISSN: 978-1-4503-6819-3
4 pp.
Conference on Human Factors in Computing Systems (CHI) <2020, Honolulu/Hawaii>
Conference Paper
Fraunhofer FIT ()

Brainstorming 101 is an introductory course intended for beginner researchers and practitioners. Throughout the course, they will get acquainted with various ideation techniques to aid them in different phases of product design. The course progresses from a problem statement to a matured solution by introducing various unconventional ideation techniques addressing questions such as 1) How to divide problems into sub-problems? 2) How to find initial solutions? 3) How to dig deeper into the solutions? 4) How to combine ideas into one solution? 5) How to find the benefits and drawbacks of the solution? As a result, the participants will get hands-on experience of various ideation techniques suited to address these questions. Furthermore, they shall explore the key features, pros, and cons of each technique.