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European Trend Survey "Banks & Future 2008". Management Summary

 
: Engstler, M.; Praeg, C.-P.; Vocke, C.
: Spath, D.

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Stuttgart: Fraunhofer IRB Verlag, 2008, III, 30 S.
ISBN: 3-8167-7810-0
ISBN: 978-3-8167-7810-3
Englisch
Buch
Fraunhofer IAO ()
executive board manager; executive manager; senior sales manager; project manager; consultant

Abstract
The European Trend Survey "Banks & Future 2008" provides an overview of the ongoing challenges facing European banks and an outlook on future banking as perceived by the bank managers. Its chapters address a number of trends and actual developments in Sales Management, Bank Industrialisation and IT Management.

: http://publica.fraunhofer.de/dokumente/N-83051.html