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Academia-industry Collaboration for Augmented Reality Application Development

: Petruse, Radu Emanuil; Matei, Alexandru; Kayser, Marco; Maier, Michael; Cukovic, Sasa

Volltext ()

Balkan Region Conference on Engineering and Business Education 2019. Conference proceedings. Online resource : Oct 16, 2019 - Oct 19, 2019, Romania, Sibiu
Warsaw: De Gruyter Poland, 2019
ISSN: 2391-8160
Balkan Region Conference on Engineering and Business Education (BRCEBE) <9, 2019, Sibiu>
International Conference on Engineering and Business Education (ICEBE) <12, 2019, Sibiu>
Romanian European Funds Ministry
69/08.09.2016, ID P 37 771; DiFiCIL
Development of cyber-physical social systems based on the Internet of Things for the factory of the future
Konferenzbeitrag, Elektronische Publikation
Fraunhofer IAO ()

Due to our previous experience in AR development, with this research project we propose to study how Augmented Reality (AR) can be adopted by an industrial partner and which are the major outcomes from which a company may benefit. For this purpose, we partnered with a forward-looking company willing to embrace the idea of implementing new technologies for industrial purposes. In this research we identified that the most significant impact which AR may have for our industrial partner is in providing remote assistance and for product exploitation and marketing purposes. For the latest we developed a customized AR application which is currently available on Apple’s App Store. By analysing the app analytics data, we found out that this application is a success in terms of marketing and not only. For the remote assistance AR app, we chose to use a commercial solution that can be adapted to fit our industrial partner’s needs. We also tested this application and found out that it greatly improves the communication between remote users thus dismissing the required assistance time.