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Adoption of electric vehicles in commercial fleets: Why do car pool managers campaign for BEV procurement?

: Globisch, Joachim; Dütschke, Elisabeth; Wietschel, Martin

Volltext urn:nbn:de:0011-n-4739860 (520 KByte PDF)
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Erstellt am: 24.11.2017

Transportation research. Part D, Transport and environment 64 (2018), S.122-133
ISSN: 1361-9209
Zeitschriftenaufsatz, Elektronische Publikation
Fraunhofer ISI ()
acceptance; electric vehicle; commercial fleet; Motivation; organizational innovation adoption

We use regression analysis to study what motivates car pool managers to campaign for BEV procurement using primary data from 229 car pool managers including adopters and non-adopters of EVs. Key findings are that a personal interest in EVs due to technophilia increases the intention to start procurement initiatives for BEVs. These findings underpin the fact that the attitudes of single individuals can influence internal organizational decision processes and therefore play an important role in explaining BEV adoption in commercial fleets. Other factors that foster initiatives for BEV procurement are organizational innovativeness, and the expectation of environmental benefits and positive effects on employee motivation. The fear of mobility constraints and doubts about the reliability of BEVs counteract the intention to campaign for their procurement.