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Developing a business model instrument for ReNITT organisations

 
: Fulga, Simina; Marin, Alexandru; Hadar, Alexandra; Boanta, Laura; Purcarea, Anca-Alexandra

Popescu, Daniela (Ed.):
International Conference on Production Research - Africa, Europe and the Middle East and 4th International Conference on Quality and Innovation in Engineering and Management 2016 : Proceedings, July 25th-30th 2016, Cluj-Napoca, Romania
Cluj-Napoca: Utpress, 2016
ISBN: 978-606-737-180-2
S.480-483
International Conference on Production Research - Africa, Europe and the Middle East (ICPR AEM) <2016, Cluj-Napoca/Romania>
International Conference on Quality and Innovation in Engineering and Management (QIEM) <4, 2016, Cluj-Napoca/Romania>
Englisch
Konferenzbeitrag
Fraunhofer IPA ()
Geschäftsmodell; value chain; Wertschöpfungskette; Technologietransfer; Rumänien

Abstract
The present paper deals with the methodological approach of building Business Models for the specialised organisations from ReNITT, starting from their positioning in the value chain of the Technology Transfer process (Exploration-Validation-Exploitation), and targeting to increase their client’s competitiveness in the Romanian and international socio-economic environment. Each technology transfer entity from ReNITT should define its Business Model and use it as an instrument for developing their “business” strategy. The ReNITT Technology Transfer Centres should engage themselves in thinking strategically about their Technology Transfer processes and afterwards to deploy how to develop and cultivate relationships with the scientific and research community and industry as well.

: http://publica.fraunhofer.de/dokumente/N-431825.html