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Roadmapping in practice. Timetable towards success

21st April 2016, Stuttgart
: Abele, Thomas; Hammann, Gerhard; Kaiser, Ulrich; Kröller, Alexander; Phaal, Rob; Schimpf, Sven; Thielmann, Axel; Warschat, Joachim
: Schimpf, Sven

Volltext urn:nbn:de:0011-n-4290660 (9.9 MByte PDF)
MD5 Fingerprint: 8bdc2586a0fd7c9c63057a763a06ec43
Erstellt am: 24.1.2017

Stuttgart: Fraunhofer IAO, 2017, 29 S.
Veranstaltung "Roadmapping - Fahrplan zum Unternehmenserfolg" <2016, Stuttgart>
Tagungsband, Elektronische Publikation
Fraunhofer IAO ()
roadmapping; organization; success; practice; Unternehmen; Erfolg; Praxis

Understanding trends and potentials at an early stage and integrating them into corporate strategy can generate essential competitive advantages and be the basis for long-term corporate success. One of the challenges is the integration of different business areas as well as the continuous coordination
of interfaces in corporate planning. Integrated planning is often complicated by the use of various planning tools, consideration of different timeframes and last but not least differences in design mindset.
At the event ”Roadmapping in practice: timetable towards success” at the Center for Virtual Engineering ZVE on April 21, 2016, companies reported on the practical usage of roadmaps and the creation of roadmaps in company networks. In addition, latest research insights were presented e. g. insights from the Practical Study on Roadmapping conducted by the Fraunhofer IAO in collaboration with TIM Consulting., In this publication contributions to the event have been edited and supplemented by visualizations that were produced during the event. Furthermore, the organizations that have coordinated or supported the event are presented. The presentation of contributions and organizations are supplemented by selected impressions, as information exchange between participants was the main focus of the event.