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Investigating the effect of cognitive load on UX: A driving study

 
: Jung, Jessica; Maier, Andreas; Groß, Anne; Ruiz, Natalie; Chen, Fang; Yin, Bo

Univ. Salzburg:
3rd International Conference on Automotive User Interfaces and Interactive Vehicular Applications 2011. Adjunct Proceedings : November 29-December 2, 2011, Salzburg, Austria
Salzburg, 2011
S.134-137
International Conference on Automotive User Interfaces and Interactive Vehicular Applications (AutomotiveUI) <3, 2011, Salzburg>
Englisch
Konferenzbeitrag
Fraunhofer IESE ()
user experience; experimentation; case study; measurement; design; automotive industry; automotive engineering

Abstract
Cognitive load (CL) and user experience (UX) are understood to be critical in the automotive domain, little evaluation has taken place regarding the investigation of the effect of CL on UX in this domain. This position paper introduces a study plan and research goals that aim to investigate whether and how different levels of CL influence UX, using a driving simulator. Besides a discussion of theoretical background and related work, we present initial results regarding an appropriate experiment design and how to manipulate and measure these variables in our specific study context. The paper concludes with a summary and outlook on next steps.

: http://publica.fraunhofer.de/dokumente/N-191046.html