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Differentiating between successful and less successful products by using MAInEEAC - a model for interaction characterization

: Hess, Steffen; Maier, Andreas; Trapp, Marcus

Kaiserslautern, 2011, 10 S.
IESE-Report, 054.11/E
Reportnr.: 054.11/E
Fraunhofer IESE ()
human-computer interaction; human-system interaction; interaction design; interaction engineering; interaction model

Today, the success of a software product is defined by a great user experience caused by a well-defined interaction concept rather than features. Therefore we present a new interaction model called MAInEEAC (Model for Accurate Interaction Engineering, Enhancement, Alteration, and Characterization) that is able to show what makes an interaction a great experience and what are the elements of great human-computer-interaction. Having evaluated the ways of entering an address with nine distinct navigation systems, we present several findings which are crucial for making an interaction successful. Thereby it becomes clear that a higher level of detail is required in order to recognize important differences between single interactions. MAInEEAC provides these details and can be seen as a further step towards better understanding of human-computer-interaction.