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Strategic partnership "Service Productivity"

Public private partnership fostering service productivity
: Mörschel, I.; Ganz, W.

Rhee, B. van der:
Advances in service quality, innovation, and excellence : QUIS 12; proceedings of QUIS 12; the 12th International Research Symposium on Service Excellence in Management, Juni 2-5, 2011, Ithaca, NY
Ithaca/NY: Center for Hospitality Research, 2011
ISBN: 978-0-578-08457-2
International Research Symposium on Service Excellence in Management <12, 2011, Ithaca/NY>
Fraunhofer IAO ()

The increasing pressure of competition felt by service companies requires them constantly to improve the services they offer and how they provide them. The keyword for professionalism is producitivity. However, how can service productivity be measured, assessed, developed and ultimately improved? Only a few businesses have managed to answer this question satisfactorily. Researchers have barely succeeded in identifying solutions either. Fraunhofer IAO has brought together many experts, primarily from business and research circles, into a strategic partnership entitled "Productivity of Services" in order to give the German services sector and services researchers a pioneering role on the international stage.