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2013
Book Article
Titel
Strategic planning for research-intensive institutions: An approach towards identifying the most attractive path for technology development
Abstract
The transfer of technology knowledge from research institutions into industry is a quite demanding task and often condemned to failure. In many cases, the main reason is the inability of research institutions to capture market needs and market requirements as well as consider them in their future technology development. But how to outfit research institutions or research-intensive enterprises with the rules of the free market economy and how to transform the identified actual and future market needs into the strategic planning for the technology? This chapter introduces a method for the identification of actual and future market needs and their transformation into the strategic technology planning using graph theoretical approaches.