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Open Service Design? Exploring Customer Co-Creation in a Service Manufactory

 
: Jonas, Julia M.; Roth, Angela; Wolpert, Stefan; Moeslein, Kathrin M.

Sangiorgi, Daniela ; Univ. Lancaster:
ServDes.2014. Service Future. Proceedings : Lancaster University, United Kingdom, 9-11 April 2014, the fourth Service Design and Service Innovation Conference
Linköping: Linköping University, 2014 (Linköping Electronic Conference Proceedings 99)
ISBN: 978-91-7519-280-2
pp.477-480
Service Design and Service Innovation Conference <4, 2014, Lancaster>
English
Conference Paper
Fraunhofer IIS ()
Innovation

Abstract
Customer Co-Creation for Service Innovation - The Foundation for a Service Manufactory

: http://publica.fraunhofer.de/documents/N-326141.html