A structured test approach for service concepts

To assure new services attain a certain level of quality, services should be developed and tested systematically like products or software. In practice, this is rarely the case, especially in regards to the testing of service concepts due to appropriate solutions, processes, and methodology seem to be missing. In this paper, the authors propose an approach to how service testing can be realized in practice and present supporting processes, methods, and technologies for testing services in laboratory environments.